The Serie Expert Metal Detox Shampoo is a concentrated cleansing shampoo for colour treated hair. It works to detoxify hair from metals from the hair before applying colour such as balayage or lightening services, and protects against further deposits. The anti-metal cleansing cream shampoo gently removes metal particles* from hair to prevent hair breakage & color shift. We’re trying to say it’s really up to us to protect our hair as best as possible to maintain the healthiest hair we can. The level of metal in hair can vary, and this will depend on the water quality where you reside, along with the hair porosity of each individual. If you’ve got your finger on the wellness pulse, you test your heavy metal levels at least yearly. You don’t need to be a celery-drinking, crystal-toting health fanatic to know that, whether through diet or environmental factors, the body retains heavy metals that medical practitioners say can cause health ailments like excessive lethargy, headaches, and allergies. The hair also retains metal buildup through regular washings (not to mention foils from highlights and straightening chemicals, too)—there are, no doubt, a certain level of metals in your water. (The amount of heavy metal buildup on your hair varies geographically; for instance, London is amazing for hair— limestone-rich, less metal deposits—while Los Angeles is nothing short of a healthy hair nemesis, due to added ammonia and chlorine. And who knows how much self-tanner has seeped into the water from Malibu?) This metal residue will also cause your hair color to grow dull or green-ish, and can lead to damage. Recognizing the metal buildup is one thing—getting rid of it is another. Creative Director of Zeba and L'Oreal Pro Brand Ambassador Mike DeCanter talked me through the process of Metal Detox which is quite a simple and fast service. My hair is three weeks between colouring sessions, so at this halfway stage I can see the telltale signs of dullness and brassy hair.

For an optimal Metal Detox experience at-home, follow with Metal Detox protecting mask to protect fiber from damage & new particle deposits. Mike and I did before and after pics to see the difference Metal Detox made to my hair and I'll be honest, it was clearly brighter, glossier-looking and any signs of brassy hair were gone. It did what no purple shampoo could, that 'covers up' brassy tones, Metal Detox removes them, so there's no comparison.

The Metal Detox system works to remove copper particles, keeping blondes bright and fresh and brunettes radiant and true to tone. It's also used as part of your colouring sessions, if desired, to maximise how vivid and clean your colour can get, and it works on all hair colours from blonde to brown, silver and grey. To see how it works on brassy hair, I went for the treatment at Zeba Hairdressing's salon in Dublin 2, and this is how I got on. Metal Detox - Brassy Hair creative director Mike Decanter talking at a hair demo at Zeba in may L’Oréal Professionnel Metal Detox Shampoo is designed to be used with the same frequency as any regular shampoo. If your hair type requires shampooing daily, then go ahead and use it every day. Metal particles accumulate inside the hair fibre from exposure to water during regular washing. This negatively impacts colour results and enhances the risk of hair breakage during colouring services. L’Oréal Professionnel introduces a ground-breaking solution to this problem with the Metal Detox Hair Protocol, a member of the Serie Expert collection of targeted hair care products developed to meet specific hair concerns. Using Metal Detox as part of your hair regime will improve colour vitality while reducing hair breakage. Shampoo used in salon as part of a routine for up to 87% less breakage when colouring (Combing test. Pre-treatment, shampoo and mask vs classic shampoo on bleached hair)

Metal Detox consists of a 3 step in-salon protocol used by your professional colourist during a lightening or colouring service, followed by a 2 step at-home protocol to be used under guidance from your salon stylist. Collectively, these include the Metal Detox Pre Treatment Spray, Metal Detox Shampoo, Metal Detox Conditioner and Metal Detox Mask. To discover whether you could benefit from removing and prevent metal build up in hair, ask your hair care professional at a salon near you about Metal Detox. 1 Start by neutralising the presence of metal before the colour service with the L’Oréal Professionnel Metal Detox Pre-Treatment.

Pharmacy product

Inaccurate colour results following a colouring or lightening service, fast colour fading and dulling or altered tone with subsequent washes can all be frustrating experiences for both clients and professional hair colourists. Research has shown that metal build up in hair follicles pre and post colouring services can contribute to these unwanted changes. L’Oreal’s Metal Detox Oil is a concentrated lightweight oil with the power of Metal Detox to help stop hair breakage and colour fade and improve hair condition. Enriched with Glicoamine, this concentrated oil will protect your client’s hair from the deposit of metal particles. Product Features: Step 1: Metal Detox Pre-Treatment neutralizes excess copper. Used before any colour, balayage or lightening service.

The new Leave-In Cream is rich and nourishing and will keep up to 97% of your colour brightness for up to 8 weeks.** An addictive fragrance with a unique tech signature, thanks to a memorable citrus top associated with distinctive musky woods. Have you ever performed a colour treatment on your clients, making sure you used the perfect technique and precision, JUST for the results to be far from what you or the client expected? Don’t worry; you’re not alone and are likely not to be blamed for this. Today, we’re here to explain why this might happen and provide stylists with a game-changing solution. Shop Now When you go abroad and you wash your hair you notice how soft it is afterwards, that's because there's less metal in the water, so not only does the treatment remove the metal deposits it helps with the condition of the hair too.' Salon Service L'Oreal Metal Detox and Mike Decanter of Zeba's stained gloves Pic: Laura Bermingham It can create damage of the hair fiber, undesirable reflects can appear & negatively impact color quality.Cleansing the hair of excess metal (copper) deposits can help you to maintain your fabulous salon-colour vibrancy and enhance its beautiful shine. Protect the hair fibres from any future metal deposits with the L’Oréal Professionnel Metal Detox Masque.

Read on to discover how metal could affect your work and how the Metal Detox range can help… The breakthrough discovery Metal in the hair can lead to a ton of unpleasantries – including unreliable colour results through no fault of the stylist, along with excessive and avoidable breakage. In your salon chair, it can be booked as a solo session with a hair gloss or toner to revive your hair between colouring sessions. For example, say you colour your hair every six to eight weeks, you can pop in around week three or four to get that salon-fresh hair again.Glicoamine is the professional hero ingredient inside of the formula, which is a molecule small enough to get into and penetrate the inner hair fibres. This will then successfully act to neutralise and de-active harmful metals that have unavoidably seeped into the hair.