Comfort was the first fabric conditioner to be launched in the UK in 1969 and continues to be the market leader, with Comfort Blue Skies being the bestselling fabric conditioner in the UK*. Comfort has delightfully fresh fragrances that are formulated to keep your clothes fresher for longer thanks to its Encapsulated Fragrance Technology. Micro-sized fragrance capsules soak deep into clothes’ fabric fibres during the wash cycle and break to release bursts of freshness as you move. Comfort is now available in 10 variants: Morning Fresh, Pure, Refreshing, Rejuvenating, Elegance, Uplifting, Lavender, Divine Petals, Heavenly Nectar and Lily.

Comfort Perfume Deluxe Ultra Concentrated Fabric Conditioner

Comfort has delightfully fresh fragrances that are formulated to keep your clothes fresher for longer thanks to its Encapsulated Fragrance Technology. Micro-sized fragrance capsules soak deep into clothes’ fabric fibres during the wash cycle and break to release bursts of freshness as you move. Comfort is now available in 10 variants: Morning Fresh, Pure, Refreshing, Rejuvenating, Elegance, Uplifting, Lavender, Divine Petals, Heavenly Nectar and Lily. Comfort Perfume Deluxe Comfort Concentrate Fabric Conditioner not only makes your clothes soft and smell fresh, but it cares for your clothes by protecting their colour, maintaining the shape of your favourite items and making clothes easier to iron. Release bursts of freshness as you move Comfort rich history of innovation continues to this day, with 2023 seeing Comfort’s concentrated fabric conditioners feature a new design with new 100% recycled and recyclable bottles**. Additionally, Stay Fresh Technology ensures that Comfort fabric conditioners provide 100 days of freshness and fragrance***. In 2021, Comfort launched Comfort Ultimate Care. The range was a re-launch of the Comfort ultra-concentrated fabric conditioners, adding additional clothes care benefits, with unique Pro-fibre technology offering fibre protection, colour protection, and helping to retain the shape of clothes.

Release bursts of freshness as you move